Sainsbury's were said to be cutting prices on the popular Dyson and Gtech vacuum cleaners by £ 100 today, yet many were disappointed and unhappy after queuing at 4 am to get their hands on luxury items. Many buyers could not find any vacuum cleaners on offer, with some claiming on Twitter that the business never existed. Bargain hunters rushed to Sainsbury's stores starting at 4 am, hoping to buy a low-priced vacuum cleaner amid online rumors that Dyson vacuum cleaners were being cut to just £ 50 each. Some eager shoppers were reported to have been in stores 24 hours before dawn on Wednesday, October 16, after reporters emerged on Tuesday night that prices should be reduced in a gigantic inventory release.
The supermarket chain was said to have heavily discounted Dyson and Gtech vacuum cleaners in an attempt to clean their shelves in preparation for Christmas.
In a shared post on the money-saving website HotUkDeals, a post details each of the individual products that should be reduced in price and the reason behind it.
It said: "To clear Depot and Stores' remaining DD stock, we triggered the release price on the following lines from Wednesday, October 16."
Products listed at a discounted rate of £ 50 include: Dyson V6 Trigger, Dyson DC39 Multifloor Vacuum Cleaner, Dyson V6 Animal Wireless Vacuum Cleaner and Dyson V6 Wireless Vacuum Cleaner.
A worker at the giant Sainsbury store in Selly Oak said employees were bombarded with customer calls starting Tuesday night, although it was reported that there was no sign of Dyson's discount on the shelves Wednesday morning. market.
The source told BirminghamLive: “The calls have been going on since last night, I worked the night shift and the lines were built outside at 4 am.
"We were expecting a huge queue anyway because of selling toys at half price, but most of them were there for Dyson."
However, many shoppers who got out of bed early on Wednesday said they couldn't find any of these products on the shelves, with many shoppers going to Twitter to vent their frustrations.
"Sainsbury's scam in the press yesterday said you had Dyson stock to sell for £ 50. Huge queue this morning at our store, no discounts and no excuses, just laughing at the team," read one tweet.
Another tweet said: “I went to #sainsburys at #tollgate for a bargain from Dyson, got there at 6am and was informed that the Hoover's were inside, but they won't be leaving until lunch, as the team wants first, said another member of the team. he shouldn't have been able to say that, but still no joke. "
Another confessed: "I ran without my boxers hoping to get a 50 pound Dyson, all the UI has is a 60 pound speed ticket."
However, some lucky buyers managed to get their hands on Dyson's vacuum for £ 50 this morning.
A happy customer tweeted, “Woo Hoo! I just arrived from Wolverhampton in Sainsbury and already using my Dyson V6 Animal that I only paid £ 50 !!!! They are like £ 199 at Curry's! Loved it …, thanks Sainsbury & # 39; s … that waking up early was worth it! "
Another customer thanked Sainsbury & # 39; s for their last bargain: "Thank you Shrewsbury Sainsburys, I got my 50 pound Dyson V6 this morning! Bargain!" (Sic)
Sainsbury confirmed on Twitter that the offer was real and was in place to clear remaining stock at some stores across the country.
In a Twitter exchange between Sainsbury & # 39; s – official account and a twitter user "Colin" – they confirmed that the offer was real and was in place to clear the remaining inventory at some stores across the country.
The tweet said, "Sainsbury's, this is a legitimate offer from tomorrow, and if so, which stores are in stock, because I haven't seen Dyson being sold there for months."
To which Sainsbury replied, "Hey Colin, I can confirm that this is a legitimate offer to clear some remaining actions. Fraser.